Does Pokémon Go Reveal The Future Of Graduate Recruitment?

If events of the past week have demonstrated one thing, it’s the ability of augmented reality to attract and hold the attention of millions of people around the world. Pokmon Go has become the world’s most downloaded app, prompting concern about its ability to distract users in the workplace. Social media, AI, wearables and virtual reality are already driving digital recruitment.

The potential of augmented reality epitomised by Pokmon Go in recruitment is not easy to predict. As concern continues over the impact of Brexit, HR must continue to navigate its way through a hazardous jobs market while embracing digital technologies in all aspects of its talent management processes.

Few Examples of digitization that HR has already adopted includes:
– Gamification
– Virtual office tours
– Wearables
– Augmented reality
– Social media

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